Design Group Italia
Client: 3M GTG
June 2014
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Designing the new 3M headquarters media installation system. The main goal was to communicate the brand values to guest and employees while promoting collaboration between 3M employees.
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UX Research & Design
- User research and data aggregation
- Definition of motivational and action tools
- Scenarios ideation and clustering
- Experience storyboard and UX Map
- Definition screens media installation interaction
- Ideation of look & feel
1 Project Manager, 1 UX Designer, 1 Psychologist in collaboration with the 3M design team and software engineers