Agency: Awake
Client: Asensei
May ’15- June 2016

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Definition of the UX architecture and mobile experience for a personal trainer (based on clothing sensors + human coach) to deliver real time feedback on earbuds.  

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UX Designer

- Definition of the information architecture and interaction model for the mobile app.

- Definition of the behavioural interaction through a conversational UI - tone of voice, nudges, content clusters.

- Wireframe flows documentation, specs and asset production.

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1 Project Manager, 1 UX designer, 1 Visual designer

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The approach

Asensei approached Awake for a 6 weeks design sprint project to redefine their digital experience of personal coaching.

Here the video of Asensei

Awake team gathered together with Asensei team to understand the key issues to solve with Asensei platform, defining the vision, the why’s and pain points and the design principles.

After a workshop with a group of Rowing High School teenagers focus on understanding their motivations and needs while training, rowing and their relationship with the coaches we started gathering together the key insight from the research into 3 main scenarios.

1. Perfect practice makes perfect

2. Excellence is a habit

3. Give up giving up

After this process we validated the scenarios with the client and then proceed into developing conversational thread modules between the athlete and asensei virtual coach.